As a training actor, I was transfixed by the A-Z Spotlight books and would scrutinise tens of thousands of images looking for the most powerful, compelling headshots, matching the photographers with agents, and analysing the consistencies and polarities between an attractive picture, and a striking, unapologetic portrait. 
With the growth of screenwriting and limited drama series, matchless unlimited streaming, and content way beyond terrestrial channels, the concept of a conventional headshot is constantly and rapidly changing, and a more targeted, cinematic image is needed to reflect a changing industry. 
I set up my business, in direct response to the growing need for actors to  recognise and embrace their casting type, commit to strong, fearless choices, break from uniformity and ultimately redefine the traditional headshot. 
It isn’t natural for an actor to be unanimated. To have no script. No set. No costume. No character. No director. To simply sit and stare into a lens can feel extremely exposing, and is something many actors are unlikely to do on the job. But an arresting headshot is the outcome any actor or performer wants from their session, and my aim is create the most emotionally engaging moment, captured in a single image, of you. No-one else. I'm not interested in model faces, perfect skin, or single angles. I want you to feel completely able to engage with the entire process as an actor, above all else.

I've worked as an actor, director, producer, agent, casting director, acting tutor and external panelist.
My formal training includes: NYT; Guildhall School of Music and Drama (BA Hons Acting); Birkbeck University of London (Masters in Theatre Directing).